Written for owners who don't have time for vanity-metric blog posts. Every piece here is the same thinking we use with paying clients.
The 8-channel system we use to drive booked HVAC jobs at scale. LSA, paid search, local SEO, AI receptionist, recurring maintenance plans, the math behind every channel.
Read the full guide →Why most roofing lead gen breaks during off-season, and the 4-channel mix that smooths it. Includes LSA approval shortcuts and the AI-receptionist tweak that wins post-storm calls.
Read the playbook →Cost per call, qualification quality, integration depth, when each one wins. Plus the hybrid setup we recommend for most service businesses.
Read the comparison →Comp 0.03, $26 CPC — "local seo for plumbers" is the most under-served high-value keyword in the trades. Here's how to win it in 90 days.
Read the playbook →Restoration is the only vertical where you market to homeowners AND insurance adjusters simultaneously. Here's the messaging architecture that wins both — without watering down either pitch.
Read the playbook →Why most contractors should start with a single workflow (missed-call text-back) before building anything custom. The 5-tier roadmap from $0 AI to $30K MRR worth of automation.
Publishing this month →We'll walk you through exactly how to apply any of these playbooks to your business. No pitch deck.
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